Abidjan: First Lady Dominique Ouattara inaugurates Maison Laduree’s new location

On Tuesday, December 2, 2025, First Lady Dominique Ouattara inaugurated the new boutique of Maison Laduree, the prestigious French pastry and confectionery brand, now located in the Ivoire Trade Center in Abidjan.

This inauguration marks the official arrival of one of the most famous French gourmet food companies in the economic capital of Côte d’Ivoire and West Africa. Renowned worldwide for its refined creations and artisanal expertise, Maison Laduree thus enriches the country’s high-end gastronomic offering.

During the event, Marly Diallo, Director of Laduree Côte d’Ivoire, welcomed this new gastronomic prospect in Abidjan. For her, the opening of this kiosk is the first step in “a promising adventure.” “This kiosk is not just a point of sale: it is the first chapter in a promising adventure, a gateway to a world of sweetness, French tradition, and universal elegance, in harmony with the spirit of Abidjan, a city of taste and ambition. The adventure will continue very soon with the opening of our Ladurée restaurants in Abidjan, offering everyone not only a taste, but an experience,” revealed Ms. Marly Diallo. Ms. Marly Diallo went on to discuss the specialties of Maison Ladurée. “(…) our customers will discover our savory dishes, our signature pastries and viennoiseries, our frozen treats, and of course…our macarons, the true jewels of Maison Ladurée Paris,” said Ms. Diallo.

The First Lady was accompanied at the ceremony by Ms. Françoise Remarck, Minister of Culture and Francophonie; Mr. Siandou Fofana, Minister of Tourism; Mr. Souleymane Diarrassouba, Minister of Trade and Industry; and several other dignitaries.

The opening of this new store at the Ivoire Trade Center demonstrates Côte d’Ivoire’s growing appeal to major international brands and marks an important step in the development of the country’s premium culinary offering.